Quotable
Keyser Trad, in a curious piece at Australia's Daily Telegraph site, comments, in passing, on something that rings true at the heart of public relations:
"The first rule in public relations is to maintain one's integrity and dignity. There is no dignity in mealy-mouthed pandering to a self-appointed lynch-mob."
I can't claim to fully understand the local context of Trad's piece, but that one particular quote resonates.
"The first rule in public relations is to maintain one's integrity and dignity. There is no dignity in mealy-mouthed pandering to a self-appointed lynch-mob."
I can't claim to fully understand the local context of Trad's piece, but that one particular quote resonates.
